Called 'The Journey', it opens in a family's snow-covered garden, with children making a snowman and snowwoman. When the snowman has mysteriously disappeared the next morning, the audience is transported to a magical world, following the determined snowman on an epic journey across river, mountain, road and city. The motive for the snowman's journey isn't revealed until the last scene, when we see him return on Christmas morning.
The snowman’s epic journey in this 2012 John Lewis Christmas ad is set to a cover of "The Power of Love" from "Frankie Goes to Hollywood", sung by Gabrielle Aplin.
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